Venture Lab

The Venture Lab, Phase1 of the Rowan IDEA Center, will manage and implement the Education Program, the Incubator and Accelerator and the IDEA Mentor Network. It is expected to be completed in 2018 and will provide an educational forum and High School Business Start-Up.

The lab will include meeting space, offices, other offices for mentor meetings and administration, conference rooms, and “storefronts” for business support vendors drawn to the center, such as accounting, legal, and graphic design.

IDEA Center workshops are designed to help new and existing businesses, as well as start-up ventures.

A workshop, “Entrepreneurial Workshop #1: Fundamentals of Entrepreneurship in Five Key Lessons” is planned for February 7, 2018, at 6:30pm. Click Here for more information.

It will be taught by Wes Bray and Mickey Goodman, partners in e2advisors, a South Carolina consulting agency. Bray is a professionally trained brand marketer, having worked for Kraft General Foods, Pepsico, and the Marketing Corporation of America.

He has a six-year relationship with the Yale Entrepreneurial Institute (YEI), including full time for the past three years teaching YEI’s curriculum, mentoring student start-ups, and managing the 125+ person Yale Mentor Network.

He holds a B.A. degree from Yale and an M.B.A. from Harvard Business School. He is co-author of “Examination of Early-Stage New Ventures in the Environment of a University-linked Entrepreneurial Center.”

Goodman, Professor of Business & Entrepreneurship at Savannah College of Art & Design, has 30+ years of marketing, entrepreneurship and teaching experience. He has been a mentor at the Yale Entrepreneurial Institute. He holds a B.S. degree in psychology from Tufts University and an MBA from the Kellogg School at Northwestern University.

He has been recognized as a “thought leader” in many areas of marketing entrepreneurship. He has worked at Kraft and Unilever and was in charge of all Vaseline Brands at Unilever.